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An overview of listing syndication to portals and your own website

How Base processes your listing to external portals and your own website

Adriaan avatar
Written by Adriaan
Updated this week

Base allows you to load property listings once and update them automatically to property portals and your Flex website. Users can select the portals they want to market to, while administrators can restrict access to portals for users.

Portal status indicators

Every listing has individual status indicators for each portal. Once a listing is loaded it will go into in process status. Any problems are returned back as error status, and once it is live on the portal, it will return active status. If you update any details on a listing, it is reprocessed and the indicators on portals will go into process again.

Not enabled or selected

User hasn't select the portal or the option was removed by the administrator

Active

The listing is active. Hover your mouse over the indicator to get the time it was activated.

Error

There was an error processing your listings on either the portal or Base side. Hover your mouse over the error for an explanation.

In process

The system is in the queue for processing or awaiting status update from the portal

The listing syndication page gives a consolidated overview of all statuses per portal. Click on a status next to the portal to get details of errors or in process listings.

Understanding syndication errors

You can review a portal error by going to the feeds tab of a listing, and opening the relevant portal to see the details. If the error is not self explanatory you can open a live chat to our helpdesk to help resolve.

Should there by any general interface problem with portals your listings will remain in the queue and start processing automatically as soon as the problem has been resolved. Listings just uploaded will have a 'in progress' icon and update as soon as the listing is live.

Portal reference numbers

Portal reference numbers and direct links are displayed for portals supporting this feature. Click on the reference number to open the listing on the portal.

Portals supported

A wide range of portals are supported, the full list including update times and whether they are free or paid can be found here.

  • Only account administrators can request portals to be enabled or disabled.

  • Administrators can review portals activated on their account, and access further settings through settings/integration.

  • Restrictions per portal:

Portal

Photos

Virtual tours

Residential

Commercial

Agricultural

Excluded

Flex

150

Yes

All

All

All

Listings without images

MyProperty

150

Yes

All

All

All

Listings without images

IOL Property

50

Yes

Partial

All

All

Short-term holiday rentals; Auctions, Pending, Sold listings

Property24

100

Yes

All

Partial

All

Business listings

Private Property

50

No

All

Partial

All

Commercial additional costs

POA is not supported on rentals

Gumtree

150

Yes

All

All

All

Pending, Sold listings

ImmoAfrica

50

Yes

All

All

Al

Pending, Sold, Auction listings

Qwengo

50

No

All

All

All

Pending, Sold, Auction listings

Zoopla

150

Yes

All

All

Partial

Only for sale listings for non-UK agencies; Smallholdings / No Rentals

POA not supported

Botswana listings not supported

HouseFinder

150

No

All

All

All

Pending, Sold and Auctions and properties outside of Namibia not allowed

GotProperty/

JunkMail

50

No

Partial

All

All

RDP Houses

PropertyCentral

150

Yes

All

All

All

None

Flow

150

No

All

All

All

None

JamesEdition

150

Yes

All

None

Partial

Listings less than 500K €

FindMy

Yes

No

All

All

All

None

Rightmove UK

150

Yes

All

All

All

Sold

PocketProperty

150

Yes

All

All

All

For Sale (Portal is for Rentals only)

Portal update frequency

  • Once a listing is loaded, it goes into a processing queue to update to the portals, with your oldest listing being processed first.

  • All portals are processed simultaneously. Due to the processing differences between portals, you will see some portals updating instantly (within a few minutes) to the slowest updating within 24 hours (they usually process listings only once a day). Estimated update times per portal can be found here.

Removal of listings from portals

  • Once a listing is made inactive (expired, withdrawn, etc) the system will automatically remove the listing from the portal.

  • If a listing is made sold (pending or final), portals that support sold status listings will show it for some time while others will remove them:

    • Property24: will keep sold listings on for 7 days

    • Private Property: will keep sold listings on for 30 days

    • Private Property displays rentals on the portal for 30 days and sales for 90 days.

    • MyProperty: Your sold stock will not be removed from MyProperty automatically, to remove it you need to mark them as inactive or deselect them from the relevant feeds in the feed tab in Base.

    • Flex: Your sold stock will not be removed from your Flex website automatically, to remove it you need to mark them as inactive or deselect them from the relevant feeds in the feed tab in Base.

    • Other portals: Sold listings are removed

  • This process can take up to 24 hours, due to the different processing frequencies from portals.

Portal notes

Why UK Listings Are Not Showing on Zoopla

Overview:


Our current agreement with Zoopla only covers their international listings section, which includes all countries except the United Kingdom.

Important Notes:

  • UK listings are not supported under our contract and will not appear on Zoopla’s international section.

  • This means that even if you send UK listings through the system, they will not be displayed on Zoopla.

MyProperty

  • Listings not updated in any way (price, description etc) within 12 months are automatically removed from the portal.

James Edition

  • Our portal automatically detects features from descriptions and images and populates them in the property features section.
    For example, if your description or image includes a pool, it will be added as a feature.

  • If multiple agents are listed on the property, only the first agent will receive the email lead.

  • To check listing performance statistics from a seller agent’s account, follow these steps:

    • Log into Your JamesEdition Seller Account

    • Click on your profile icon (top-right corner).

    • Select the “My Listings” section.

    • Choose an individual listing to access performance insights, including:

      1. Number of views

      2. Inquiries received

      3. Engagement trends

    • Make sure to filter the dates.

  • Why Rented Listings Are Not Shown on Portals

    Unfortunately, none of the property portals (e.g., Property24, Private Property) allow rented stock to remain visible.

    These platforms are designed to show only active and available listings, as users expect to see properties that are currently on the market. This ensures a better experience for those searching and helps keep the listing data up to date.

    What to do once a property is rented:

    • Mark the listing as Rented in your system.

    • The property will automatically be removed from the portals.

    • You can still view and manage the listing internally.

Rightmove

  • Our system can only send all branch leads to a single email address, and the office email is used.

  • Price qualifier POA shows on commercial property listings but not on residential ones.

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